The reading took place on the occasion of the event, part of the Festival, "Inside invention. Dentro la creatività italiana" (Inside Italian Creativity), in which some of the great achievements of Italian innovation were exhibited, seen not only as the history of objects, but also as the story of the people who imagined and transformed them into reality.
And what better occasion to remember the men who, in 1953, conceived the historic magazine defined as a bridge between two cultures, humanistic and technical-scientific: the founder Leonardo Sinisgalli and the director Giuseppe Luraghi. The former was an engineer, the latter an economist, and both were managers, business colleagues first in Pirelli and then in Finmeccanica, creators of a timeless car model, the Giulietta; two minds projected towards the future that shared a spirit and a passion: to lay the groundwork for dialogue between science, technology, industry, art, literature and poetry. That groundwork was, and is again today, Civiltà delle Macchine.